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Kurgo

Campaign Identity System Design and Communications

by Christopher Cureton

LanesHealth: Jakemans Throat & Chest Identity System Design

KEY TOPICS TO EXPLORE

Strategic Alignment

Alignment Across Product, Marketing, and Sales

Almost Aligned™

Signals Your Strategy Might Be Off

Your Internal Operating System

Strategic Brand Design

Unify Product, Marketing, and Sales

Misalignment Tax™

The Hidden Cost of Team Disconnection

Brand-Led GTM Strategy

Go-to-Market Aligned

Join leaders aligning their teams with less friction and more focus.

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All content on this site reflects the independent thinking and perspective of Christopher Cureton.

About This Site

Christopher Cureton Symbol

Chris (Christopher) Cureton

The United State of Brand Design Framework™

You’ve Grown. Now Let’s Grow Up.™ — Strategic Alignment & Brand Design for Growth-Stage Companies — Based in Charlotte, NC — Partnering Nationwide — © 2025